Activewear
OFFDAY
+212% revenue
Scaling Shopping and Performance Max without letting acquisition costs run away.
PERFORMANCE SNAPSHOT
+212% revenue
DAY 01
DAY 90
A focused strategy. Compounding returns.
The challenge.
OFFDAY was ready to scale beyond its core audience, but higher budgets were driving up acquisition costs faster than revenue.
The approach.
We rebuilt the product feed, separated brand demand from new customer acquisition and aligned Shopping and Performance Max budgets with contribution margin. New creative and landing page tests helped turn more first visits into orders.
Growth you can measure.
+212%
Revenue growth
4.8x
Return on ad spend
−24%
Acquisition cost
“They treat our ad budget like it’s their own. The clarity, speed and commercial thinking are on another level.”
Marcus Reid, CEO